EQUINE VETERINARY EDUCATION / AE / NARCH 2016
N / AE / MOVEMBER 2015
III
From the President’s Desk: Member service and value initiatives break from the gate By Kathleen Anderson, DVM
Greetings! By the time you receive this edition of EVE, many of you will be plunged into spring work and 2016 will be rolling forward at a rapid pace.
Precisely the same pace exists within your organiza- tion on all levels: board, committees, task forces, members, staff and, of course, myself. Key discus- sions focus on unpacking the strategic plan objectives for 2016 in the five areas:
Communications: A com- munication assessment to be completed by the end of the second quarter will help to guide increased user friendliness and efficiency of our website, timeliness of
Education: The 2015 CE Needs Analysis survey enabled AAEP members to declare the medical topics of most importance to them. Although the rankings were similar to the results from 2010, the topic of business management was differentiated by stage of practice life; and ethics was identified as an important topic, with interest in case-based ethical dilemma panel discussions. This rolls nicely into the 2016 convention, which will feature business sessions on the topic of “Transitions,” an ethics keynote speaker and a later session of panel Q&A on ethical practice scenarios.
Other areas of action: Dr. Kathleen Anderson
AAEP communication about industry issues, and possible introduction of apps for members.
Membership Value: AAEP Touch will continue to roll out initiatives that help you strengthen your relationships with clients. The newest resource—the “Difficult Conversations” video series—debuted in January, and we will be exploring the expansion of the Touch program to veterinary technicians with the goal of creating more access to these valuable client tools for everyone in your practice. The AAEP will also be investigating additional opportunities to create cost savings for members on the products and services used every day in practice.
Wellness: AAEP will be participating in the March AVMA Wellness Round Table to delve into veterinary-related wellness issues. Our 2015 convention keynote speaker Dr. Dan Siegel scratched the surface of wellness with equine practitioners; and we will continue in 2016 to work to develop resources and recognition to assist with work-life balance and members’ physical and mental health.
Promotion of the Profession: AAEP will expand its outreach to other industry stakeholders on the value of the equine veterinarian. We will partner with our many stake- holders within breed and discipline organizations, equine industry groups and various media outlets to promote why using equine practitioners is better for the health and welfare of the horse versus the perceived value horse owners may feel is provided by using lay individuals.
AAEP: The AAEP has formed an economic task force to collaborate with AVMA to release a 2016 survey identify- ing economic factors of equine practice that can be addressed to improve our members’ economic health— employment, debt and business models, including client- patient differences. Be sure to participate when you receive this e-mail survey request.
Economics of Veterinary Medical Education Summit: AAEP will participate in this student debt discussion in April at Michigan State University to seek to identify action steps to address this concern that impacts our profession at all levels.
Equine Disease Communication Center: The EDCC and the AAEP Foundation’s EDCC advisory subcommittee will be supported by a newly formed AAEP Infectious Diseases Committee charged with monitoring and updating disease information for both
www.aaep.org and
www.equinediseasecc.org.
EIPH Research Initiative: Findings will facilitate collabo- ration of leading research scientists and funding sources in a quest for a united stakeholder focus on this pivotal piece of performance horse health.
Rounds: There have been some great discussions and cases presented in the online Rounds this year. If you have not visited your area of interest, I encourage you to “lurk” or contribute as we all benefit from this participation.
To conclude, AAEP remains actively engaged in many actions with you, the member, as the primary focus. Stay tuned and let us know if there is more we can do.
Parting thought: “The greatest danger to our future is apathy.”—Jane Goodall
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