IV AAEP News May 2019
ASSOCIATION
5 things to know about AAEP this month
1. Residents and grad students have until June 15 to apply for up to $20,000 in equine research funding at
foundation.aaep.org/apply- for-funding/grants.
2. Secure your spot at one of the AAEP’s interactive summer meetings on oph- thalmology, sports medicine or respiratory tract disorders at
aaep.org/meetings.
3. Acquire resources to help work with clients and law enforcement to prevent equine abuse and neglect at
aaep.org/owner- guidelines/equine-welfare.
4. Nominate a deserving colleague for an AAEP annual award by June 1 at
aaep.org/about-aaep/ annual-awards.
5. Join the 800+ members discussing veterinary and industry topics in the AAEP Member Vet Talk Facebook group. Search for the group and click “Join.”
On air: Listen to new AAEP Practice Life, EVJ podcasts
If you often feel like you barely have a minute to catch your breath, acquire efficiency-boosting tech hacks for your practice on the newest episode of the AAEP Practice Life podcast.
The 40-minute episode, entitled
“Top Tech Tools for Equine Practice,” is hosted by Dr. Mike Pownall and features conversations with Drs. Lisa Kivett and Ernie Martinez, who share their favorite apps for submitting expense reports and mileage, managing projects, charting and staying connected with their families during long days and late-night calls. Download or listen at
podcast.aaep.org.
In addition to the AAEP Practice Life podcast, a new EVJ in Conversation podcast offers a deeper look into a pair of papers recently published in Equine Veterinary Journal.
In the most recent episode, Dr. Richard Piercy discusses the paper “Atypical myopathy‐associated hypoglycin A toxin remains in sycamore seedlings despite mowing, herbicidal spraying or storage in hay and silage”; and Dr. James Brown discusses the paper “Short‐term outcome and risk factors for post‐operative complications following umbilical resection in 82 foals (2004–2016).” Download or listen at
evj.podbean.com.
Touch Point: Use client profiles to understand differences in service needs
A client’s age, gender, number of horses owned and type of horses owned all should affect the way vet- erinarians approach relationship and communication issues, according to AAEP market research.
The client who owns English sport horses values different things in veterinary service than the client with a single pleasure horse. The savvy and insightful veterinarian tailors his or her approach with each client based on the client’s individual needs and demographic profile. One size truly does not fit all.
The AAEP Touch program offers 13 different client profiles to help you better understand the individual needs of your future clients. You can view all profiles at
touch.aaep.org/8-one-size-does-not-fit-all.
Although the top priorities for relationship attributes and services are consistent across all demographic groups, paying attention to the subtle differences between each
client type can yield the blueprint for customizing your approach within your equine practice.
Touch is exclusively available to AAEP members at
touch.aaep.org. You can log in using the same username and password that you use for
aaep.org.
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